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Who We Are

Raven + Lily is 100% women-led and 90% of our HQ team are women. We believe in creating economic opportunities for women, bolstering mothers with flexible working hours, and offering a considerate and respectful work environment.

Kinda Lincoln, CEO

As CEO of Raven + Lily, Kinda was drawn to the opportunity to lead a purpose-driven brand that prioritizes collaboration, growth, diversity and impact for all stakeholders. Beginning her career in finance and sales, Kinda has more than 20 years of leadership experience. She has advised woom bikes and Consuela, and was Chief Financial Officer at Global Wildlife Conservation. Most recently, Kinda was named an inaugural Sustainability Star by Adweek. Kinda is passionate about supporting women in work and volunteers with the Austin Community Foundation as a Women’s Fund Grants committee member.

 

Kristen Caron, Creative Director

As an experienced designer specializing in accessories and conceptualization for accessible luxury and ethical fashion brands, Kristen leads Raven + Lily’s creative direction with a timeless aesthetic. With 20 years of experience, Kristen has creatively enriched some of the industry’s most recognized brands. Previously design director of accessories at Tory Burch, she has also designed for Kate Spade, Cole Haan, and Fossil.

 

Mercedez Pérez-García, Director of Merchandising + Partnerships

With over a decade of experience in the creative field, Mercedez continues to build crucial partner connections in every corner of the world with a deep respect for artisans, passion for responsible production and ability to translate products across diverse markets. Prior to joining Raven + Lily, she led sales and growth strategies for luxury brands including Givenchy and Proenza Schouler.